Archive for January, 2007

Is Keyword Density Relevant?

Jan 282007

published by Gary in Keyword Research | On Page SEO | SEO with 2 comments

Some SEO experts believe in keyword density and some don’t. I’m talking about keyword density in terms of writing SEO content for your web pages. Does it matter how many times you repeat the keywords and key expressions in your web page copy? Can a percentage of, say, 5, help you boost your search engine ranking?

It is highly debatable. Of course your keywords and key expressions should appear on the web page being SEO’d, but just the density of your keywords cannot improve your rankings — many factors play a part in getting you a good ranking, and keywords are just a part of those factors.

With more and more search engines putting greater stress on the contextual relevance, the use of keywords is going to be less important. This involves optimizing pages for what people want, not what they are looking for. For instance, right now if your search for “web designing” you may get lots of results of online web designing tutorials. But there are many search engine users who search for web designing even if they are actually looking for a web designing company. Contextual relevance gives more importance to the actual message, not just the keywords.

Having said that, a certain number of keywords in your web page copy still rule the roost. It’s not necessary that every single sentence on your web page should have your keywords. Just take care that your keywords key expressions appear twice or thrice on your web page, and also,

  • your keywords should appear as anchor text
  • your keywords should appear within all the important tags such <h1>, <strong>, and <li>

Generally you put the main points as headlines or bulleted lists. So if your keywords appear within these tags, the search engine ranking algorithm thinks that your page has some relevant information regarding this particular keyword or key expression.

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SEO By Blogging

Jan 212007

published by Gary in SEO with No comments

Blogging is not merely used to describe your sleeping patterns or to chronicle the potty habits of your pooch. As more and more individuals and corporations use blogging to reach out to niche markets, it has become a prominent ingredient of the Internet marketing strategy. Blogging can greatly enhance your SEO efforts because blogging is […]

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Creating Content For Linkbaiting

Jan 142007

published by Gary in Link Strategies | SEO with No comments

Some people like linkbaiting and some don’t, but one way or the other, it figures everywhere and there are companies that specially provide you linkbaiting services.The rumor is, sometimes even a single linkbaiting campaign costs $5000 to $10000. Got your attention, and, Oh, you don’t know what’s linkbaiting?

Although the expression seems a bit shady […]

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SEO for Beginners

Jan 82007

published by Gary in On Page SEO | SEO | Website Design with 2 comments

 
Quality, relevant traffic is at the crux of your online success and if search engine traffic matters to you then SEO should be an integral part of your online efforts. SEO basically entails optimising your website to help search engines algorithms rank it well. Millions of searches are conducted everyday using Google and other search […]

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Monetizing your blog

Jan 62007

published by Gary in Phoenixrealm | Wordpress with 2 comments

I recently had the good fortune to come across money4blogs.com
Money4Blogs is a simple way of achieving additional revenue for you blog by using text links as adverts. It is a really simple process to signup, even I found it quite straight forward. Visit Money4Blogs, enter you name , address, url and blog PR, simple as […]

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Not all companys try and squeeze every cent out of you!!

Jan 62007

published by Gary in General | Website Design with No comments

In this day and age I find it increasingly common that companys will try and squeeze every cent they can out of you. I think this is even more true when it comes to after sales support, either companys are not interested once they have received their initial money, or they want to fleece you […]

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Matt Cutts 2006 Blog Statistics

Jan 12007

published by Gary in News | SEO with No comments

Matt Cutts has released his blog statistics for 2006 with 1.7m visits most of us can only dream. His post includes some good tips to increase blog readership, as do the comments. In particular I found his sources of traffic interesting with Bloglines a top performer and worthy of further investigation.

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