Archive for June, 2007

What is Google PageRank?

Jun 292007

published by Gary in Google Page Rank with 1 comment

Your Google PageRank tells how important your website is. The importance of your website is gauged by how many websites link back to you. And it is not as simple as it seems. Even the websites linking to you too must have a good Google PageRank. This means the websites linking to you should also be linked to by websites being linked to other, well-linked websites. So in a sense, every website being considered for your PageRank should enjoy a higher PageRank.

The inbound links to your website are counted as “votes”. So the more votes you have, the higher PageRank your earn. You can view a website’s (including yours) by installing (if it is not already installed) the Google Toolbar that resides in the upper part of your browser once the Google toolbar is installed. In the Google PageRank button there is a green bar that ranges from 0/10 to 10/10. As a said, the websites sending you inbound links should also enjoy higher PageRanks (PR). The more links you get from higher PageRank websites, the less links you have to garner in order to attain a higher PageRank.

People have written complete research papers on how Google calculates PageRanks but if you are reading this just to search engine optimize your website, then the only thing worth knowing is that you should get inbound links from trusted websites that get lots of targeted traffic — this is the only thing that matter as far as your PageRank goes.

PageRanks used to be taken seriously a long time back, but not now. They do matter, but not to a great extent. You can enjoy top rankings in the search pages even with a PageRank 1.

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The SEO Implications of Google Acquiring FeedBurner

Jun 272007

published by Gary in RSS | SEO with 2 comments

Recently Google Acquired FeedBurner - the RSS feed management tool preferred by many bloggers and other online content publishers. With Google being a search engine company and FeedBurner having RSS subscriptions analytical data of almost a million of feed, what’s going to be the SEO implication of this acquisition?
There might be two reasons why Google […]

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Is The Client Always Right?

Jun 252007

published by Gary in Website Design with 4 comments

Is the client always right? This question pops up on various websites and most of the times you’ll encounter a resounding “Yes!” The client is paying you for what he or she wants, they say, so do it and be done, get the money and move on. But things are not as simple as that […]

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The importance of anchor text

Jun 222007

published by Gary in On Page SEO with 3 comments

The anchor text is the text that appears within the linking tag, that is, in <a href=”http://www.phoenixrealm.com”>SEO and Web Design Blog</a>, “SEO and Web Design” is the anchor text of the link. The anchor text is very important because it tells the human readers as well as the search engines what sort of information the […]

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Importance of submitting to Web Directories

Jun 202007

published by Gary in Back Links | Link Strategies with 12 comments

The fundamental difference between a search engine and a web directory is that a search engine spiders the Internet to look for new web pages and then indexes the web links according the relevance it attaches to those links. In a web directory on the other hand, you submit your links manually under a suitable […]

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The Importance of Foundation Inbound Links

Jun 182007

published by Gary in Link Strategies with 1 comment

This week I have a series of three posts for you, with the theme “The importance of…”:
Today - The Importance of Foundation Inbound Links
Wednesday - The importance of anchor text
Friday - Importance of submitting to Web Directories
The Importance of Foundation Inbound Links
Do you wonder why the search engines attach so much significance to inbound […]

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Update: We are re-branding as Zrealm, and no longer accepting new clients

Jun 162007

published by Gary in Online Marketing with 1 comment

Darren Rowse always writes excellent articles and posts, but this one How to Get a Six Figure Book Deal From Your Blog I found particularily interesting. I am always looking for the latest and greatest marketing strategies, and the best, can often be applied to any industry.
Darren says:
“9. Trust that agents know a good proposal […]

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Phoenixrealm SEO Blog update & recruitment

Jun 162007

published by Gary in Phoenixrealm with No comments

With the technical assistance of John Faulds we have integrated two additional plugins to the Phoenixrealm theme.
Threaded comments by Brial Meidell, this has been added to assist Phoenixrealm readers follow comments on some of the more popular posts, and also to be able to clearly comment on existing comments, as well as the original post.
and
Top […]

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How to get your website indexed

Jun 152007

published by Gary in Back Links with 4 comments

The question of how well you rank on various search engines only comes into the picture once your website is indexed by the search engines. For that the search engine crawlers somehow have to crawl your website and to crawl your website they have to reach it. If your website exists in total isolation — […]

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Do Meta Tags Help SEO?

Jun 132007

published by Gary in SEO Basics with 6 comments

There was a time when the meta tags used to rule the roost of search engine placement. Put some keywords in the keywords meta tag, put a nice description in the description tag, and a nice title in the title tag, and you were almost done.
Not any more. In fact if you center your SEO […]

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