Gary Cottam

Author at Phoenixrealm.com

Gary Cottam is the founder and CEO of Peterborough-based company Doublespark, where he is able to apply his skills and expertise in the realm of Graphic Design, Web Design and SEO. His passion for these areas has also led him to become chief editor of the Phoenixrealm SEO blog, keeping readers informed of the very latest developments.

Gary lives in Cambridge with his wife, Lucy.

My online profiles:

Posts by Gary:

Advanced Link Manager for Bloggers

posted by Gary Cottam on February 19, 2012 in Back Links

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Link building is not an easy task, but it is a task made a little easier if you know how to manage your links more efficiently. Managing your links can be both tricky and time consuming, especially if your links …

Getting More Positive Responses for Your Guest Post Requests

posted by Gary Cottam on February 10, 2012 in Blogging

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Guest posting has long been recognised as a good way to build not just your personal brand (reputation building), but to get links and traffic as well. The problem is, however, that it is just not that easy to get …

GoDaddy SOPA Backlash: Karma from Bad Link Practices?

posted by Gary Cottam on December 28, 2011 in Link Strategies

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GoDaddy sure is making the headlines these days. Though people are mainly incensed about the fickleness of their stance on the SOPA (Stop Online Piracy Act), what has been playing over and over in my head is Joost deValk’s post …

Why You Shouldnt 301 Redirect Everything

posted by Gary Cottam on December 23, 2011 in Link Strategies

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In my previous post on 404 pages, my advice as to when you should redirect the page and when you should just let it continue returning a 404 error (and eventually die) was simple and is summed up in …

Dealing with 404 Pages

posted by Gary Cottam on December 19, 2011 in SEO Tips

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URLs that return 404 pages have always been a source of headache for webmasters. This is especially true for websites that have tons of pages, since the chances of getting 404 errors increase this way.

The good thing though is …