Gary Cottam

Gary Cottam

Author at Phoenixrealm.com

Gary Cottam is the founder and CEO of Peterborough-based company Doublespark, where he is able to apply his skills and expertise in the realm of Graphic Design, Web Design and SEO. His passion for these areas has also led him to become chief editor of the Phoenixrealm SEO blog, keeping readers informed of the very latest developments.

Gary lives in Cambridge with his wife, Lucy.

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Posts by Gary:


SEO Doctors: Educating our Clients

Gary and a few of our readers have mentioned the problem with “partially educated” SEO clients. If you have read one of my first posts here on PhoenixRealm you would know that I too have had run-ins with clients

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Hostile Takeover Here We Go

The Microhoo possibility is still very possible after all despite Yahoo’s continuous refusal to Microsoft’s unsolicited bids. Microsoft’s CEO Steve Ballmer sent a new letter to Yahoo’s board of directors dated April 5 this time giving an three weeks for …

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What Standards?

I really liked the comments in the previous post on SEO Standards because they got me to thinking more about the issue. I see that mostly people DO NOT want standards because……

having standards wouldn’t stop black hats anyway
of

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MarketingSherpa – Landing Page Handbook 2008

Wanting your entire website to do well in search listings is good but emphasis should be put in optimising one’s landing page. The landing page is important because it is should be the primary starting point of visitors when searching …

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The SEO Standards Debate

Last month’s SMX West Search Insights track topic “Is it time for Search Marketing Standards?” sparked a debate not just on SEM standards but also SEO standards. On one side we have Jill Whalen of Search Engine Land telling us …

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SES Fever

If you weren’t able to come to any of the SES Forums/Trainings/Conferences yet this year here’s a quick list of the other venues for the rest of the year. Go ahead and check which one’s nearest you or which one …

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