Gary Cottam

Author at Phoenixrealm.com

Gary Cottam is the founder and CEO of Peterborough-based company Doublespark, where he is able to apply his skills and expertise in the realm of Graphic Design, Web Design and SEO. His passion for these areas has also led him to become chief editor of the Phoenixrealm SEO blog, keeping readers informed of the very latest developments.

Gary lives in Cambridge with his wife, Lucy.

My online profiles:

Posts by Gary:

SEO for the Yahoo!-MSN Search Hybrid

posted by Gary Cottam on February 4, 2008 in News

1 Comment

If (or when) MSN acquires Yahoo! it will surely affect the search scene. But by how much? We don’t really know, especially since even with their combined market share of 32.7 percent they still lag behind the Google’s market share …

How’s Your Site Doing in Yahoo?

posted by Gary Cottam on January 31, 2008 in Google Page Rank

7 Comments

Last week Yahoo! announced that they have been making changes on their indexing and ranking algorithms warning everyone to keep a close eye on the effects on their own site’s rankings. It’s been more than a week and I wonder …

Over Optimised: Is There Such a Thing?

posted by Gary Cottam on January 30, 2008 in SEO Basics

2 Comments

Some SEO folks, when talking about keyword stuffing, pertain to the page as being over optimised. But is there really such a thing as over optimisation? I was mulling this over and realised that the term is contradictory. After all …

Options for Removing URL from Google

posted by Gary Cottam on January 25, 2008 in SEO

2 Comments

I don’t know how I missed Matt Cutts’ video on Webmaster Central Blog on removing your content from Google. Anyway it’s not too late to give a summary of the talk especially since it is very useful.

There are …

HTML 5 Working Draft Now Out for Public Review

posted by Gary Cottam on January 23, 2008 in Website Design

3 Comments

The long wait is finally over. After 10 years of working hard on HTML 5 the W3C group has at last published the working draft online. According to W3C, “The publication of the First Public Working Draft is a signal …

WordPress and the “Read More” Problem

posted by Gary Cottam on January 18, 2008 in Blogging

2 Comments

Chris of Rillz Magazine wrote an interesting post on a WordPress quirk that isn’t doing anything for your SEO. The ever helpful WordPress uses the phrase “Read more” or “Continue reading” automatically at the end of post excerpts. This …

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