Gary Cottam

Gary Cottam

Author at Phoenixrealm.com

Gary Cottam is the founder and CEO of Peterborough-based company Doublespark, where he is able to apply his skills and expertise in the realm of Graphic Design, Web Design and SEO. His passion for these areas has also led him to become chief editor of the Phoenixrealm SEO blog, keeping readers informed of the very latest developments.

Gary lives in Cambridge with his wife, Lucy.

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What is Google PageRank?

Your Google PageRank tells how important your website is. The importance of your website is gauged by how many websites link back to you. And it is not as simple as it seems. Even the websites linking to you too …

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The SEO Implications of Google Acquiring FeedBurner

Recently Google Acquired FeedBurner – the RSS feed management tool preferred by many bloggers and other online content publishers. With Google being a search engine company and FeedBurner having RSS subscriptions analytical data of almost a million of feed, what’s …

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Is The Client Always Right?

Is the client always right? This question pops up on various websites and most of the times you’ll encounter a resounding “Yes!” The client is paying you for what he or she wants, they say, so do it and be …

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The importance of anchor text

The anchor text is the text that appears within the linking tag, that is, in <a href=”http://www.phoenixrealm.com”>SEO and Web Design Blog</a>, “SEO and Web Design” is the anchor text of the link. The anchor text is very important because it …

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Importance of submitting to Web Directories

The fundamental difference between a search engine and a web directory is that a search engine spiders the Internet to look for new web pages and then indexes the web links according the relevance it attaches to those links. In …

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The Importance of Foundation Inbound Links

This week I have a series of three posts for you, with the theme “The importance of…”:

Today – The Importance of Foundation Inbound Links

Wednesday – The importance of anchor text

Friday – Importance of submitting to Web Directories…

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