Gary Cottam

Gary Cottam

Author at Phoenixrealm.com

Gary Cottam is the founder and CEO of Peterborough-based company Doublespark, where he is able to apply his skills and expertise in the realm of Graphic Design, Web Design and SEO. His passion for these areas has also led him to become chief editor of the Phoenixrealm SEO blog, keeping readers informed of the very latest developments.

Gary lives in Cambridge with his wife, Lucy.

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Slingshot SEO Gives Us a Look at Google Click-Through Rates

Google CTR Curve

Everyone knows that appearing in SERPs is nothing if no one clicks on your links. Your goal in ranking well in SERPs is, after all, getting users to click on your link and visit your site. With that in mind, …

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Factoring the Negatives in Your SEO Equation

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We all know how important it is to do the right things to help boost your page rank in search engine results pages. However, knowing the factors that can positively affect your page rank is only half the battle. You …

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Staying Ahead of the Game with Google+ Platform Preview

Google Plus

Google has obviously been pushing the use of the +1 button since it can indeed be a very good indicator of the relevance and popularity of a page’s content. Still we have yet to see just how much the +1 …

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EzineArticles – Are they worth the effort?

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Blogs and article writing are essential tools of business. Anyone still questioning the value of well-written blogs and articles is simply not keeping pace. People are also questioning the difference between a blog and an article. The following answer is …

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A British SEO Guide

SEO SpecialistI stumbled upon a British SEO guide today and was positively surprised. In a clean and simple manner this new London SEO company manage to give both user friendly and SEO friendly tips.

Even if have decent experience with search engine optimisation, I’d suggest you take a look on SEO Specialist. Perhaps you learn something new about SEO?

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Google Toolbar PageRank Update

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For those foolish enough to to be interested in PR, here are details on the January 2011 Google Toolbar PageRank Update on Search Engine Roundtable.…

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