Comments on: Avoid Committing The Following Costly SEO Mistakes http://www.phoenixrealm.com/avoid-committing-the-following-costly-seo-mistakes/ Search Engine Optimisation SEO Blog - Website Design Sat, 05 Jul 2008 23:12:09 +0000 http://wordpress.org/?v=2.3.1 By: Chris Boswell http://www.phoenixrealm.com/avoid-committing-the-following-costly-seo-mistakes/#comment-4748 Chris Boswell Tue, 11 Dec 2007 06:59:36 +0000 http://www.phoenixrealm.com/avoid-committing-the-following-costly-seo-mistakes/#comment-4748 Well said Carly, an SEO campaign is not a formal project and doesn't have predictable milestones or a definitive point of project closure. The problem we have is that potential customers who've shopped around have already seen guarantees of performance and timescale advertised and then you're left with the job of explaining why this is wrong. Unfortunately for us, in just about every other industry, the guys offering the guarentees are the professionals and the ones who don't are the cowboys. Ho Hum. Well said Carly, an SEO campaign is not a formal project and doesn’t have predictable milestones or a definitive point of project closure. The problem we have is that potential customers who’ve shopped around have already seen guarantees of performance and timescale advertised and then you’re left with the job of explaining why this is wrong. Unfortunately for us, in just about every other industry, the guys offering the guarentees are the professionals and the ones who don’t are the cowboys. Ho Hum.

]]> By: SEO Carly http://www.phoenixrealm.com/avoid-committing-the-following-costly-seo-mistakes/#comment-2728 SEO Carly Fri, 27 Jul 2007 14:53:08 +0000 http://www.phoenixrealm.com/avoid-committing-the-following-costly-seo-mistakes/#comment-2728 All good advice, especially the Don't worry about Pagerank one. Concentrate on SERP's instead of a PR value. It's amazing the amount of senseless topics on webmaster forums about Pagerank. Yeah it was a great novelty when the first public Pagerank export occured, but trust me it should be the last of a webmasters concerns. Also be wary of SEO companies who offer guarantees of position #1 placements. Google governs this and not the SEO. Same with SEO companies who have set "plans". Optimization is so dynamic and every case is different, you really want a tailored one on one approach from a professional to succede and not some out of the box $xxx cookie cutter solution that gets deployed on every site that walks through their door. All good advice, especially the Don’t worry about Pagerank one. Concentrate on SERP’s instead of a PR value. It’s amazing the amount of senseless topics on webmaster forums about Pagerank.

Yeah it was a great novelty when the first public Pagerank export occured, but trust me it should be the last of a webmasters concerns.

Also be wary of SEO companies who offer guarantees of position #1 placements. Google governs this and not the SEO.

Same with SEO companies who have set “plans”. Optimization is so dynamic and every case is different, you really want a tailored one on one approach from a professional to succede and not some out of the box $xxx cookie cutter solution that gets deployed on every site that walks through their door.

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