Archive for News articles

Burning to Move In: FeedBurner Goes Google

Apr 292008

published by Hannah in News | SEO Tools with 3 comments

Ok I’m not that dense. I’ve known that Feedburner was bought by Google mid last year. I am after all a Feedburner user and loooove Feedburner. So what am I talking about?

Recently Feedburner announced that finally they are “movin’ on up”, meaning they’re starting the Feedburner-Google Account integration. Yipee yay! Do not too get too excited (though I obviously am…I’ve been waiting for this to happen since the buy out.) because the the announcement said “selected publishers”, which I take to mean that they’ll be doing the migration step-wise giving only some people access to the integrated Feedburner. Not to worry though because they will clearly be affecting changes little by little in the next few weeks until everyone can happily get to explore the “Googlier Feedburner”. If you are one of the first to get this feature do not be too disappointed if you don’t see anything that’s radically new because they say thet’re still working on it. In the end though we can be pretty sure they will be integrating Adsense and Feedburner’s management API.

This is reminiscent of the limited Gmail invite days for me. I of course now log in to my Feedburner a few times a day hoping I end up being one of the “selected publishers”. Till then I’ll keep on checking and I hope you’ll give me feedback in case you get a chance to peek at the integration and do some tweaking (if there’s any tweaking that can already be done).

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Search Engine Snippets

Apr 242008

published by Hannah in News | SEO Tools with 2 comments

Yahoo’s at it again. Just a few days ago they announced that they’re implementing changes to their crawling, indexing and ranking algorithms so don’t be surprised if you see some changes in your Yahoo results rank. Hopefully the changes will be good for us. ^_^
On Google’s side things seem to be a bit quiet except […]

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Good News for Search Industry

Apr 222008

published by Hannah in News | SEO | SEO Help Needed | SEO Services with 3 comments

The results of the online survey on SEO and Paid Search conducted by Neutralize (*\*) last February and March UK companies are increasingly outsourcing their SEO and paid search campaigns to agencies. Obviously this means more business for everyone in SEO!
Although I haven’t read the full UK Search Engine Marketing Report 2008 the facts I […]

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Keep SEO Safe from Jason Gambert

Apr 202008

published by Gary in News | SEO with 3 comments

It’s not yet too late to oppose Jason Gambert’s application to trademark the word “SEO”. It’s a pretty long story and if you haven’t read about this silliness that can have a huge effect on all of us you can read Sarah’s really long post about it. It details everything from the original filing down […]

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Double take With DoubleClick SEM

Apr 132008

published by Hannah in News with 2 comments

If you are one of those who got excited about Google’s acquisition of DoubleClick Performics because you want to take advantage of the search marketing services then you know by now that your hopes are dashed. Google has made it very clear that they do not want their objectivity both in search and in advertising […]

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Hostile Takeover Here We Go

Apr 72008

published by Hannah in General | News with 2 comments

The Microhoo possibility is still very possible after all despite Yahoo’s continuous refusal to Microsoft’s unsolicited bids. Microsoft’s CEO Steve Ballmer sent a new letter to Yahoo’s board of directors dated April 5 this time giving an three weeks for Yahoo to accept their proposal. In the letter an ultimatum was given stating that they […]

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SES Fever

Mar 242008

published by Hannah in News with No comments

If you weren’t able to come to any of the SES Forums/Trainings/Conferences yet this year here’s a quick list of the other venues for the rest of the year. Go ahead and check which one’s nearest you or which one you can squeeze in during a trip.

SES Denver Search Training May 6, 2008
SES Milan Forum […]

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Wordpress 2.5 Ready for Beta Testing

Mar 182008

published by Hannah in News | Wordpress with No comments

For those who do not take the time to even glance at the Wordpress Development blog snippets on their Wordpress dashboard I suggest you do take sometime to read their latest post on the upcoming Wordpress 2.5. I wouldn’t be going on any details since you can read everything on the sneak peek. So far […]

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Ask Going on a Different Track

Mar 92008

published by Hannah in News with 4 comments

Last week saw the search industry lose one of its big (though not that big) players - Ask.com. It has been more than a week since rumours regarding the end of their use of Teoma came out but according to as Teoma was still going to be their core search engine technology. By last week […]

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Yahoo! Open Search Implications

Mar 72008

published by Hannah in E-commerce | General | News | Online Marketing with 1 comment

Yahoo announced their open approach to search last February with much enthusiasm. The new open search platform will “all Web site owners — big or small — an opportunity to present more useful information on the Yahoo! Search page…[by] providing all types of additional information about their site directly to Yahoo! Search”. The new platform […]

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