Archive for SEO articles

Wordpress and the “Read More” Problem

Jan 182008

published by Hannah in Blogging | Link Strategies | SEO | Wordpress with 2 comments

Chris of Rillz Magazine wrote an interesting post on a Wordpress quirk that isn’t doing anything for your SEO. The ever helpful Wordpress uses the phrase “Read more” or “Continue reading” automatically at the end of post excerpts. This is useful since you want your readers to know that they have something more to read and that the post hasn’t ended. However, as Chris pointed out, in terms of SEO this is actually not a good thing because you want search engines to only rank relevant links. Links with generic terms in the anchor text does you no good in terms of SEO, and in fact will somehow show that your Wordpress blog is very much about “read” and “reading” due to the number of internal links containing these words as anchor text.

To combat this problem Chris suggests that you simply use to nofollow link attribute. You can read more about the nofollow attribute and its uses in our recent DoubleSpark SEO blog entries entitled “Reintroducing the NOFOLLOW Attribute” and “What NOFOLLOW Means for Your SEO Campaign”.

Another way to combat this problem is by doing what we do here at PhoenixRealm, adding the post title so that relevant keywords can be found on the anchor text.

Thanks to Chris for the heads up on this Wordpress issue. If you have any post ideas feel free to contact us.

Popularity: 52%

SEO Over Coffee

Jan 162008

published by Hannah in General | SEO | Social Media with 2 comments

What I have noticed about SEO bloggers and speakers (which are usually the same bunch of people, although only the best of the SEO bloggers are invited as speakers) is that while their posts and talks are really informative and useful you are bound to find out even more in depth information if you actually [...]

Popularity: 40%

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More than Just Optimisation

Jan 152008

published by Hannah in SEO | SEO Services with 2 comments

One of the most difficult aspect of being an SEO is relating to clients. Optimising a website and getting visible results is doable only if…

The website has good content or at least the potential have good content; and
The client cooperates.

Website owners that have no real knowledge of SEO sometimes make the mistake of either dismissing [...]

Striving to Stay Relevant in the World of SEO

Jan 132008

published by Hannah in Blogging | Phoenixrealm | SEO with 6 comments

I’ve been stressing out the past few days racking my brains for my perfect first entry here on PhoenixRealm. I was thinking of posting some philosophical piece about SEO, or a short but very informative piece on the basics of SEO, or even a plain introduction of myself. Anyway I ended up deciding to go [...]

SEO Sabotage

Jan 92008

published by Gary in SEO with 8 comments

I have read that it may be possible to sabotage a competitor site by creating numerous links from clearly spam sites to competitor sites. I have never seen evidence of this until today.
I was picking over the latest stats for one of my clients when I noticed that the top referrals from external sites all [...]

Popularity: 23%

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An Introduction To Prototype

Dec 312007

published by Gary in SEO | Website Design with 1 comment

Creating Ajax applications is all the rage these days but I wouldn’t recommend putting Ajax functionalities into your online applications unnecessarily because sometimes it can hamper the overall functionality of your online application or website. Nonetheless, Ajax can really enhance user experience and in many big and small ways make using your website a [...]

The Value Of Quality Link Building In SEO

Dec 22007

published by Gary in Back Links with 3 comments

Quality link building involves getting inbound links to increase the overall SERP positions of not only your website’s homepage, but also your deeper URLs.
Simply exchanging links indiscriminately with other webmasters and bloggers, although this creates lots of noise, it does not necessarily generate any great SEO value for you. In order to engage in meaningful [...]

Choosing The Right Domain Name For SEO Benefits

Nov 132007

published by Gary in SEO with 19 comments

Domain names are very important. Although it doesn’t really matter what sort of domain name you choose for your online presence sometimes even small things can make a big difference; for instance, having your keywords in your domain name. For example, if you provide web design services it can certainly give you an advantage if [...]

Writing Articles For SEO

Nov 12007

published by Gary in Article Writing with 7 comments

Writing articles is one of the best ways of enhancing your website’s such engine optimisation. Having Lots of quality, targeted, and relevant content on your website is one of the quintessential components of your website SEO strategy because after all, the search engines are perpetually looking for fresh content to index and rank. Simply having [...]

Increasing Site Traffic By Targeting Geographic Areas

Oct 272007

published by Gary in SEO with 6 comments

A number of my clients provide services either nationally of locally. Often their most popular keyphrases are those that include a geographic identifier such as “Cambridge SEO Services“.
To enable targeting of each geographic area be it a town or city with any number of service offerings, I am trialling system that dynamically generates a landing [...]