Archive for Website Design articles
published by Hannah in SEO | SEO Tips | Website Design
William Slawski wrote a very good entry on the importance of page layout in SEO. To emphasise his point he pointed out to the patent application filed by Kesari and Anandsudhakar in August of 2006 and that was recently published last month. The patent application entitled “Techniques for approximating the visual layout of a web page and determining the portion of the page containing the significant content” is obviously used to help Yahoo! find the parts of a web page that contains the more important content. It seems that at least Yahoo! does determine the importance of the contents of the page based on the page layout, and if Yahoo! does this I guess it is safe to conclude that Google and the other search engines have their own if not similar method of determining the importance of the content based on page layout.
What this means for SEOs is simply that we should emphasise to clients the importance of placing keywords and phrases in the main part of the site. It is also more important to try to get linked to by other sites not just on the sidebar but the actual main section of the site. In short, it is better to be mentioned in a blog post than to be included in a blogroll and most definitely over being placed on the footer. As the abstract of the patent says
“The element that contains the most meaningful content is determined based on the amount of weighted content of elements and their position within the page.”
So remember it is not only the position but also the amount of content in that certain position that affects how search engines interpret the importance of that section of the page.
Furthermore, though most of us do this already, always remember that it is good practice to emphasise keywords by using a larger font size, putting it in boldface, or changing its color.
Today is May 15, 2008
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published by Hannah in Accessibility | Website Design
Flash sites can look pretty impressive but anyone who knows about search engines would tell you that a flash site is not a good thing - no matter how good it looks. Most search engine spiders are not able to read flash sites so that in most cases the content of flash sites are not […]
Continue reading “Fixing the Flash Problem”
published by Hannah in SEO | SEO Tools | Website Design
For those who haven’t noticed or did notice but didn’t use the new features that came out last December here’s a quick overview on the Content Analysis feature. As the name suggests the new feature is very useful at analysing the content of your website. So what exactly does it analyse? The content analysis feature […]
Continue reading “Webmaster Tools Content Analysis Feature”
published by Hannah in Website Design
The long wait is finally over. After 10 years of working hard on HTML 5 the W3C group has at last published the working draft online. According to W3C, “The publication of the First Public Working Draft is a signal to the community to begin reviewing the document.”
You can read the W3C Working Draft in […]
Continue reading “HTML 5 Working Draft Now Out for Public Review”
published by Gary in Website Design
For at least the last five years the UK web design industry has been buoyant, but are there signs of an imminent decline, or has it already started?
I have an involvement it two small independent web design agencies, so I think I have a feel for the volume of new enquiries/new business interest that there […]
Continue reading “Web Design Industry in Decline?”
published by Gary in SEO | Website Design
Creating Ajax applications is all the rage these days but I wouldn’t recommend putting Ajax functionalities into your online applications unnecessarily because sometimes it can hamper the overall functionality of your online application or website. Nonetheless, Ajax can really enhance user experience and in many big and small ways make using your website a […]
Continue reading “An Introduction To Prototype”
published by Gary in Website Design
We are researching the best way to implement a multi-language website, that would include at least English, French, Italian and Chinese.
Any “Phoenixrealmers” have experience of mult-lingual sites and able to point us in the right direction?
Thanks, Gary.
Continue reading “Developing multi-language websites”
published by Gary in Website Design
Do you often find yourself working for free in an effort to obtain more prestigious assignments?
Many web designers work for free to build up their portfolios or and to try and secure new clients. This form of doing work for free is termed as “free pitching”.
Many clients have this habit of inviting design samples from […]
Continue reading “The problem of free pitching and how to overcome it”
published by Gary in Website Design
What makes an annoying website? I ask this question because I think very few people intentionally design or developed annoying websites. We end up having an annoying website sometimes when we just think about our preferences instead of thinking about making life easier for our visitors. We forget that the most important aspect of the […]
Continue reading “What makes an annoying website?”
published by Gary in Website Design
Do you receive lots of spam from your contact from on your web site? Spammers can exploit your contact form script to send tons of spam your way. Sometimes the problem escalates so much that your hosting company threatens to close down your account if you do not take corrective measures to stop spam from […]
Continue reading “Arresting Spam With CAPTCHA”
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