News

This page contains general news posts. you will find this page helpful in keeping up to date with the latest SEO trends and methods.

Google’s Anti-SEO Ad: A Wake Up Call

posted by Gary Cottam on December 13, 2011 in News

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With Aaron Wall sounding more and more like an anti-Google evangelist each day, I have become even more careful in sifting through what I read as I try to maintain neutrality. Neutrality, which I believe is important in order weigh …

Sign Up for Yahoo’s December 8 Webinar on adCenter

posted by Gary Cottam on November 29, 2011 in News

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When I posted about the Search Alliance transitions that Yahoo! Users were experiencing back in August, I stressed the fact that Yahoo! Advertisers in the UK need not worry about having to learn how to get around the Microsoft’s adCenter …

Online Content Most Frequently Read by Mobile Users

posted by Gary Cottam on September 11, 2011 in News

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Yahoo! and Ipsos’ joint study on mobile modes has surely yielded a lot of useful information, as you have probably read in Gary’s post on mobile Internet usage. However, aside from the usage categories, Yahoo’s Dianne Molina gives us …

Steve Jobs Resigns as Apple’s CEO

posted by Gary Cottam on August 25, 2011 in General

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This may have nothing to do with SEO, but Apple fan or not, you cannot deny how Steve Job’s genius has changed the world as we know it. Beyond founding Apple, and saving it during its tumultuous days, the company, …

Google’s Infinite Scroll: SEO Good News?

posted by Gary Cottam on August 18, 2011 in News

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Search Engine Land has reported that Google has indeed been testing a form of “infinite scroll” for its web search results. While the infinite scroll in the video they show is not really infinite in that you have to click …

Sitelinks: Google’s Improvements and Possible Benefits to Your Site

posted by Gary Cottam on August 16, 2011 in Link Strategies

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Sites whose results in Google’s SERPs show sitelink have one more reason to celebrate – the improvement of sitelinks. The “improved sitelinks” was launched by Google today and is supposed to bring improvements in the areas of visibility, flexibility, clarity, …

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