Over Optimised: Is There Such a Thing?

published by Hannah in SEO Basics | SEO Mistakes with 2 Comments

Some SEO folks, when talking about keyword stuffing, pertain to the page as being over optimised. But is there really such a thing as over optimisation? I was mulling this over and realised that the term is contradictory. After all anything that is less or more than it should be simply isn’t optimised. Just for the heck of it I looked up the meaning of the word optimized. According to Dictionary.com to optimise anything means…

1. to make as effective, perfect, or useful as possible.
2. to make the best of.
3. Computers. to write or rewrite (the instructions in a program) so as to maximize efficiency and speed in retrieval, storage, or execution.

In short you really can’t over optimise anything because then it simply won’t be perfect nor effective. In SEO when you make mistakes and go overboard (i.e. keyword stuffing) then it isn’t called optimisation any more - it’s called spamming. So out with the word over optimised please!

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This entry was posted on Wednesday, January 30th, 2008 at 11:37 pm and is filed under SEO Basics, SEO Mistakes. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.