SEO Blog | Gary Cottam

Short Take on Google’s Ad Bias

posted by Gary Cottam on September 22, 2011 in Online Marketing

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Google’s penchant for giving advertisers even more help in increasing their paid link’s click-through-rates may be irritating some (actually a lot) of people, but the truth is that Google’s days of being a “sales engine” as Aaron Wall …

SEO Quick Tip: Keep Track of Search-Related Patents

posted by Gary Cottam on September 19, 2011 in SEO Tips

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One of the most challenging things about SEO is that you need to keep abreast of the rapidly evolving search trends. Search is so dynamic so that being laid back can lead to dire consequences. If you don’t believe me, …

Dealing with Ranking Fluctuations

posted by Gary Cottam on September 17, 2011 in Google Page Rank

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The fact that life is full of ups and downs is something that we accept, so why should it be any different when it comes to your site’s rankings?

Fluctuations in your page’s position in search result pages are something …

Application Rich Snippets Now Supported

posted by Gary Cottam on September 14, 2011 in On Page SEO

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Google is serious about delivering on their promise of supporting more kind of content as rich snippets in their effort to help users more easily determine the relevance of a search result. In the past few months, not only did …

Online Content Most Frequently Read by Mobile Users

posted by Gary Cottam on September 11, 2011 in News

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Yahoo! and Ipsos’ joint study on mobile modes has surely yielded a lot of useful information, as you have probably read in Gary’s post on mobile Internet usage. However, aside from the usage categories, Yahoo’s Dianne Molina gives us …