Search Marketing

Sign Up for Yahoo’s December 8 Webinar on adCenter

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When I posted about the Search Alliance transitions that Yahoo! Users were experiencing back in August, I stressed the fact that Yahoo! Advertisers in the UK need not worry about having to learn how to get around the Microsoft’s adCenter …

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Linking Google+ Pages to Your AdWords Campaign

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Google is definitely pushing Google+ Pages despite speculations of it being “doomed” or “in death throes”. While we have yet to see whether it will go the way of Google Wave and Buzz, I suggest that you still get started

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Short Take on Google’s Ad Bias

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Google’s penchant for giving advertisers even more help in increasing their paid link’s click-through-rates may be irritating some (actually a lot) of people, but the truth is that Google’s days of being a “sales engine” as Aaron Wall …

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