Yahoo’s at it again. Just a few days ago they announced that they’re implementing changes to their crawling, indexing and ranking algorithms so don’t be surprised if you see some changes in your Yahoo results rank. Hopefully the changes will be good for us. ^_^
On Google’s side things seem to be a bit quiet except that Gmail went down for several minutes. I was out watching a movie when it happened. Not much of a big deal but I’ve never encountered their Temporary Error (502) page before. Who saw it?
Anyone interested in geographic targeting should also watch the video on Webmaster’s Set Geographic Target tool featuring Webmaster Trends Analyst Susan Moskwa.
MSN Live is still alive and kicking and in fact has recently revamped their news search adding new features such as aggregated news, local news, multimedia content, and the ability to filter and sort articles by date in the results pages. The results pages also now suggests stories about similar topics (long been available in Google News) and also makes related video directly accessible.
Ok this last bit should have been under Yahoo but since it will affect the Microhoo deal or no deal thing I decided to leave the juiciest bit for the end (same thing I do with my food!). The sound of yahoos must be echoing through the halls of Yahoo! now that they finally have something solid to slap Ballmer’s face with. According to Wall Street Journal, Yahoo’s revenue increased 9% to $1.82 billion compared with a year earlier so now their shares are up from $19 to $28. Ballmer responded by saying that they are already “offering a lot of money” and that “If Yahoo’s shareholders like it, that’s great. We are prepared to go forward without a merger.” So I guess it’s a NO DEAL for Microhoo…unless Microsoft’s just thinking up a new strategy for the takeover.