A number of my clients provide services either nationally of locally. Often their most popular keyphrases are those that include a geographic identifier such as “Cambridge SEO Services“.
To enable targeting of each geographic area be it a town or city with any number of service offerings, I am trialling system that dynamically generates a landing page for each area and service, using a database of UK locations matched with service templates.
I have seen similar, more basic, systems in place else where, it will be interesting to see how this fairs, and I will be monitoring it closely. If it goes well the the beauty of the system is that it is quite easy to transpose to different clients.
At the moment I have only added one county Cambridgeshire, under SEO Services.