Google-Yahoo Deal News Links

by Gary on June 14, 2008 · 7 comments

in General,News

The internet is abuzz with the Yahoo-Google deal. With all the news you can read instead of writing up a long post about it I will just provide links to some really good articles that pretty much sums up the different views regarding the deal. Before I do that though let me just point out some of the developments in Yahoo leading up to the Yahoo-Google deal.

  • Microsoft offers Yahoo $35 per share.
  • Yahoo declines.
  • An ultimatum is given by Miscrosoft.
  • Yahoo’s revenue increases by 9% giving Yahoo the ability to rebuff Microsoft even more.
  • Things get quiet for a little bit.
  • Yahoo announced that Microsoft was no longer interested in buying Yahoo.
  • Yahoo announced a non-exclusive partnership with Google. The deal will make Google an ad (search ads of course) supplier for Yahoo. Google can cancel the deal if it doesn’t reach the revenue target of about $83million.
  • The deal instantly gets attention and is being scrutinised for antitrust issues.
  • Yahoo’s market value goes down.

More Yahoo-Google articles for those interested:

On a different note Yahoo’s SearchMonkey Developer Challenge ends today. If you have a search app you think has a chance of winning one of the awards below, nows the time enter the contest.

  • Grand Prize $10,000
  • Best Enhanced Result $2,500
  • Best Infobar $2,500
  • Most Innovative Use of Structured Data $2,500
  • Best Data Service $2,500

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Amaan Goyal June 15, 2008 at 2:12 pm

I believe this is a marriage of convenience and makes business sense for both the companies. Google and Yahoo command a little over 78% of the internet search and a deal between the companies makes them the most dominant player and especially in this economic downturn , the shareholders should be relived and now they can work together rather than competing with each other to grab the same space.

Vincent June 17, 2008 at 6:19 am

I think that this is a day that future marketing historian should note.
After so many years of rude competition between Yahoo and Google for ads space, yahoo finally turn to Google for supplying such ads.
This may be a strategy for yahoo to deploy the team that used to work on its ads section to maybe a new section.

Sindy July 4, 2008 at 8:44 pm

Thanks for the links. I am going to read them right now. Do not doubt all of the articles will be informative and useful for me

Craig July 6, 2008 at 9:23 am

By my count that leaves MSN as the only search engine that is totally independent of Google.

Hard to see them losing the number one spot

Eric Shan September 14, 2008 at 7:53 am

Not only are Google and Yahoo! collaborating on this project, they’ve also issued an open invitation to all the other search engines willing to join. Microsoft accepted that invitation and will jointly support and its efforts.🙂

Francesca Romano September 16, 2008 at 8:26 pm
mehaak June 11, 2009 at 8:55 pm

hey great post there, thanks alot 🙂